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Hi, my name is Gorana & I am
UX Researcher, Strategist & Project Lead 

About me

As a UX researcher I'm like a dedicated detective on a mission to understand and improve user experiences. My approach is all about empathy, creativity and organization to solve complex issues and create simple, user-friendly solutions.

 

As a strategist I focus on planning and creating effective marketing strategies. I use market insights and user feedback to design campaigns that connect with the audience and achieve business goals. My approach combines creativity and practical thinking to develop plans that make an impact.

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As a project lead I guide teams through projects from start to finish. I make sure we communicate clearly, stay organized, and work together to meet our goals. My role involves managing tasks, solving problems and keeping everything on track to ensure successful project outcomes.

 

And during all the problem-solving I find joy in the simple pleasures of life—like the companionship of cats, indulging in chocolate treats and the warmth of those around me. These little things keep me grounded and remind me that even through chaos, there's always something to cherish.

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 User Research   Strategy  
 Market Research   Analysis 
 Budgeting    Performance analysis 

 Stakeholder communication  

Performance tracking 

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